Reputation management

Key performance indicators

Rating on Internet sites

Rating

Ratio of negative responses to positive responses

Neg/Pos

Comparison of the average rating of the websites selected for reputation improvement

Average rating

Work stages

1.
We analyze your business and choose the best strategy

We do a reputation audit, we study the CAs, we define the goals, the strategy and the qualities that differentiate the brand from the competition, and we coordinate the KPIs.

2.
We choose target positions to increase the rating

We cover the most popular platforms and improve the overall perception of the brand. It is important! Because more than 50% of users read reviews before buying. Also, feedback from customers helps to develop.

3.
We coordinate the structure of interaction with the audience

We build a scheme for responding to positive and negative user feedback that is acceptable to the customer. If necessary, each response can be sent for approval to a representative of the customer company.

4.
We configure «Tone of Voice» responses to feedback

We think through response templates that will cover the maximum number of situations and coordinate them with the client.

5.
We respond to reviews and clean up the reputation of the company

We plan to work with a positive image of the company (at least for 3 months), monitor brand mentions on the network, respond to complaints in a timely manner and work out reviews that denigrate the company, leveling their impact on reputation, promote content with a positive mention of the brand (on sites with reviews, large information resources, as well as on social media).

Why we're being chosen

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Expertise

We conduct a full audit of your business on the Internet, identify the main triggers, and only then develop an individual online marketing strategy for rapid development and set control points.

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Process

The roadmap of the project, the actual tasks, their goals and priorities are always available to the client. And thanks to flexible management and mastery of all the tools of digital marketing, we are ready to change plans at any stage.

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Manufacturability

We will introduce relevant marketing tools and create exclusive content for the promotion, we will lead your product or service «from the zero cycle» to the goal in accordance with the formulated strategy.

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Clarity

We take responsibility for our actions and we don't hide our problems. For complete clarity in your business, our team has developed a «Customer Account», which allows you to keep your hand on the pulse.

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Reputation

We work in the internet marketing market since 2009. Here you can look at our portfolio, case studies on various topics, and feedback from customers who have trusted our experience.

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Result

ROMI-centricity in the strategies used guarantees the client's business the profitability of marketing strategies. Our clients see cases and project roadmaps, know the action plan, and we are confident in the result.

We are trusted

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Testimonials from our customers

PE «Clinic MEDIKOM»

We thank EDGELAB for the partnership!

For 4 years of work, this team has established itself as an active group of experts who work in a coordinated and responsible manner. We flexibly set up various formats of cooperation, launched new projects, deeply analyzed the results, and jointly built effective promotion strategies. Productive dialogue, clarity, and genuine involvement are what sets EDGELAB apart from other agencies.

EDGELAB is highly valued and highly recommended by «Clinic MEDIKOM» as a digital partner.

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Mariia Vitiaz Marketing Director of PE «Clinic MEDIKOM»

Clinic VARTA

All the collaborations with EDGELAB can be summed up as «turnkey». It's great to have a whole team working on our project and to feel like you're talking to one person, it's such a neat, organized thing.

I'm very happy that in our Ukrainian reality, where business is often started in a chaotic way, there are partners who put a lot of effort to structure all the customer's ideas from the beginning and bring the product to the end user in a way that they can't do without.

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Liudmila Svatko Deputy Director of «VISION PARTNER» LLC

Online shop «Gmart»

We cooperate with EDGELAB since 2016. For this period able to promote efficiency from 1-2 orders to more than 100 orders in a day. Due to a studio EDGELAB our online shop has a well carefully thought out website, a comfortable CRM system that allows controlling about 90% of working processes, complete automation of processes of cooperation of employees, and automation of filling the shop with a new assortment. By the way, we extended the storage to more than 2000 positions. Guys, it is pleasant to have business with you!

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Roman Kulakov Director of «Gmart» Company

Online shop «Japan Shampoo»

We have been working with EDGELAB Studio for several years since the very beginning of the website creation, the result is also created by EDGELAB studio - we are satisfied with the results.

Several times, together with the team we redesigned and improved the site and added all kinds of functions, and cool!

So we work together. So far everything is OK

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Vadim Andriiovych Zavadskii Manager of online shop «Japan Shampoo»

Certificates of Competence

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Frequently asked questions

KPIs can vary greatly depending on the business sector. In addition, these indicators are largely influenced by the effectiveness of the call center and other customer units. Therefore, our task is to help set up business processes so that all the required KPIs improve. But we can only give recommendations. The final decision: whether to follow these recommendations or not, is up to the customer.

Every month the customer receives a report on the work carried out, which contains the results of the work, recommendations, as well as the plan for the next month.

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Other services

We will raise the position of the site in the results of Google search results for certain requests to increase the traffic (number of visitors) of the resource. And as a consequence: increase the number of real customers of your business with the subsequent growth of monetization - revenue from business.

We will process the actual demand for certain goods and services to expand the reach, increase awareness and increase the audience of the business. Result: increasing sales, attracting new and returning existing «hot» customers. We provide services in the areas of B2B and B2C.

We will increase brand awareness and popularity, increase coverage of the target audience, and attract traffic from different sources - contextual, targeting, banner advertising, and search engine promotion. The result is increasing conversion rates and sales, and therefore profits.

Order a customized online strategy for your business

We work on weekdays from 10 a.m. to 6 p.m. Applications sent on weekends are processed on the first business day until 10:30 a.m.

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